| 1. This type of question has a fixed set of response alternatives. | | |
| 2. This type of question requires considerable effort from respondents and interviewers. | | |
| 3. This type of question assumes that respondents project their feelings and opinions onto others. | | |
| 4. A series of responses ranging from “strongly agree” to “strongly disagree.” | | |
| 5. It is better to build up the respondent’s interest and trust before asking this type of question. | | |
| 6. This is an example: “Did you file federal and state income tax returns last year?” | | |
| 7. This is an example: “Are you concerned about the growing menace of military-style, semi-automatic assault weapons?” | | |
| 8. A series of questions that moves from a very general question to progressively more specific questions. | | |
| 9. The development of an accounting scheme for formulating questions to find out the basis of people’s decisions. | | |
| 10. The tendency to give answers that project a favorable self-image. | | |
| 11. A question that applies to some respondents and not to others. | | |
| 12. Laboratory pretesting techniques designed to reveal the thought processes involved in answering survey questions. | | |
| 13. A field pretesting technique that identifies the frequency of problematic respondent and interviewer behaviors. | | |