Modernization, Globalization, and Culture
12/01/08
I. Globalization: Homogenization or Heterogenization?
A. Homogenization1. Expansion of money, commodities, and capitalism makes us like one anotherB. Heterogenization
2. Mauss, Marx: capitalism destroys traditional relations of mutual dependence, community values1. Globalization allows us to appreciate cultural difference
2. Ethnic tourism, art, food
3. Issues of taste, selection, hierarchy: who defines what differences are valuable? 
II. Definitions: modernity and globalization
A. Modernity1. CapitalismB. Globalization: increase in quantity, frequency, and importance of circulation of people, money, goods, and ideas around the world
2. Literacy
3. Technological progress
4. Urbanization
5. Commodification1. Centuries old
2. Transportation, communication
3. Ideology of globalism 
III. Modernization and World systems theory
A. Two key questions1. How do political and economic relations shape how we relate to each other?B. Modernization theory (stages theory)
2. How do these shape culture, both "traditional" and "modern"?1. W.W. Rostow, 1960s, Politics and the Stages of Growth (1971)C. World systems theory
2. Five set stagesa. Traditional society3. Optimistic, evolutionary view of modernization
b. Preconditions for take-off
c. Take-off
d. The drive to maturity
e. High mass consumption1. World consists of mutually related parts, first and third worlds connected through exploitation
2. Immanuel Wallerstein, The Modern World System (1974)
3. Dominant core: industrial production and distribution, strong states
4. Subordinate periphery: raw materials, weak states
5. Semi-periphery
6. Unequal exchanges allow core to develop
7. Miskito Indians and turtles off the coast of Nicaragua
8. Problem: Doesn't explain how peripheries can become part of core 
IV. Wallerstein's Theory of Culture
A. Marx: infrastructure produces superstructure
B. Wallerstein: core exports culture to periphery
For more information, contact: aleshkow@holycross.edu